2013年8月12日

巴菲特将收购之枪瞄准“小猎物” In Deal Hunt, Big-Game Buffett Settles for Small Prey

伦•巴菲特(Warren Buffett)最近没有太多使用他的“猎象枪”,而是让他子公司的管理者们去寻找“小猎物”。

伯克希尔哈撒韦公司(Berkshire Hathaway)的子公司去年总计斥资约23亿美元进行了26宗收购交易。该公司说,这是个创纪录的数字。今年他们延续了这一趋势,在上半年收购了10余家公司。伯克希尔尚未披露今年子公司用于收购的资金数额。

该公司最近很少进行规模较大的数十亿美元的收购交易,巴菲特越来越青睐“补强型”收购,因为此类交易能够增加该公司的收益,并且使其能够利用现金储备。截止6月底,该公司现金储备规模达360亿美元。随着今年上半年净营运现金流增长近36%,该公司使用现金储备的压力增大。

Agence France-Presse/Getty Images
巴菲特越来越青睐“补强型”收购,因为此类交易能够增加该公司的收益,并且使其能够利用现金储备。
这位驻内布拉斯加州奥马哈的亿万富翁投资者在接受电话采访时说,他预计将会经常进行此类交易,相关交易数量也会很多。

巴菲特说,他喜欢让子公司的管理者们去寻找机会。

在本月晚些时候将步入83岁的巴菲特有一个著名的领导法则,那就是放手让伯克希尔子公司的管理者们经营他们的公司而不去干涉他们,但是在这些首席执行长们进行收购交易时他的参与会多一些。一些首席执行长每个月会向他提交潜在收购目标的最新情况。

这类交易与“猎象”类交易不同,巴菲特用“猎象”来形容他与伯克希尔副董事长芒格(Charlie Munger)敲定的巨额收购交易。每次“猎象”通常都标志着这家巨型企业集团进入一个新的商业领域。2011年,巴菲特写到,我的“猎象枪”已经上膛,我那“扣动扳机的手指正在发痒。”

尽管当前在规模、行业、收益和价格上满足巴菲特标准的公司不多,但他并未放弃寻找这类公司。巴菲特在最近一次采访中说,进行大型收购交易还是会让他心跳加速的事情。伯克希尔6月份与一家投资公司联手以236亿美元的价格收购了番茄酱制造商亨氏(H.J. Heinz Co.),其出资额占到一半左右。

毕竟,通过那些规模数十亿美元的交易,伯克希尔得以从上世纪60年代的一家纺织品制造商转型为一家市值达2,880亿美元的控股公司,业务覆盖从跑鞋到铁路等广泛领域。

伯克希尔的子公司不经常披露在每宗收购交易上的支出,但该公司高管说,较大型的交易规模至少达10亿美元。值得注意的一个特例是,该公司旗下MidAmerican Energy Holdings Co. 5月份表示,将斥资56亿美元收购内华达州公用事业公司NV Energy Inc.。

由于伯克希尔资产多元化并且财务实力雄厚,巴菲特和他子公司的管理者们经常会遇到打算出售的公司前来接洽。在并购领域,有能力挑选交易是一件很奢侈的事情。在金融危机过后,并购领域一直在努力恢复元气。

他说,我们正在关注数十个行业的领导者,他们知道我中意能够开辟新领域的大型收购交易,但也知道我们青睐能独立扩张的企业。

华尔街银行家和私募股权公司高管说,他们致电伯克希尔比致电其他潜在买家更加频繁,因为该公司旗下的81家运营企业触及了工业的几乎各个领域。

规模较小的收购交易很重要,因为它们可以增加伯克希尔的收入和利润。举例来说,2013年上半年,伯克希尔的子公司McLane Co.收入增至222亿美元,较上年同比增长30%,税前利润增长41%,至2.46亿美元。收入和利润的增长从一定程度上反映出McLane在2012年收购食品服务公司Meadowbrook Meat Co.产生的效益。

亿万富翁投资家巴菲特此前说,他希望通过这类交易增加伯克希尔的利润。伯克希尔旗下公司的高管们说,巴菲特没有指示他们进行收购,但鼓励并支持这样的努力。

农业设备生产商CTB Inc.的首席执行长曼奇内利(Victor Mancinelli)说,他是一位非常棒的参谋。该公司是伯克希尔旗下开展收购活动较多的公司之一,自2002年被伯克希尔收购以来,基本上每年达成一桩交易。

高管们说,自2011年高层管理人士、MidAmerican前首席执行长索科尔(David Sokol)离职以来,巴菲特的放权式管理一直没有明显改变。索科尔在MidAmerican时曾积极进行收购。索科尔辞职之前,有人爆料说,在伯克希尔采纳索科尔的建议收购一家公司之前,索科尔买进了这家公司的股票,不过索科尔说,他离职的决定与买进股票无关。

伯克希尔的众多子公司还利用该企业集团庞大的现金储备投资于工厂和设备的升级改造;巴菲特说,今年这类支出有望超过100亿美元,创公司有史以来的最高纪录。

不过,伯克希尔旗下的公司并非都喜欢进行收购。伯克希尔的高管们说,该公司2010年斥资265亿美元收购的铁路运营商Burlington Northern Santa Fe LLC不太可能收购另外一家铁路公司。但据该公司说,它已经为今年的资本支出预拨了43亿美元,高于上年的36亿美元。

巴菲特说,保险行业的收购交易也不会是经常性的,主要是因为对伯克希尔来说具有吸引力的收购目标不多,而且该公司能够以更低的成本打造自己的保险产品。保险业务是伯克希尔的一个支柱。过去一年,伯克希尔的两家子公司Columbia Insurance Co.和National Indemnity Co.收购了几家小公司。

近年来,伯克希尔旗下五家最大的非保险公司中有三家一直在积极地进行收购,它们是工业设备生产商Marmon Group LLC、MidAmerican以及特种化学品生产商Lubrizol Corp.。CTB和工程产品公司MiTek Inc.属经常进行收购的较小子公司之列。MiTek 过去两周达成了两桩交易。

MiTek首席执行长马嫩蒂(Tom Manenti)说,他在寻找交易时,努力遵循像巴菲特一样的标准,包括好的管理层。他说,巴菲特已经证明这是一种成功的策略。

伯克希尔旗下公司的一些高管甚至开始为自己的老板寻找猎物。

化学品生产商Lubrizol首席执行长汉布里克(James Hambrick)说,尽管他的主要任务是为该公司寻找收购目标,但他从未错过任何一个在更大范围内寻找适合巴菲特“猎象枪”的大目标。

ANUPREETA DAS

(本文版权归道琼斯公司所有,未经许可不得翻译或转载。)


Warren Buffett hasn't fired his 'elephant gun' much recently, but he has put his managers on the hunt for smaller prey.

Berkshire Hathaway Inc.'s subsidiary operations collectively spent about $2.3 billion on 26 acquisitions last year, which the company says is a record amount. They have continued that streak this year, acquiring more than a dozen companies in the first half of 2013. Berkshire hasn't disclosed the amount spent by its subsidiaries on acquisitions this year.

With bigger, multibillion-dollar deals few and far between of late, Mr. Buffett increasingly favors such 'bolt-on' acquisitions because they increase Berkshire's earnings and enable it to use its cash pile, which stood at $36 billion at the end of June. Net cash flow from operations rose nearly 36% for the first six months of 2013 from a year earlier, putting greater pressure on Berkshire to use its cash rather than hoard it.

In a telephone interview, the Omaha, Neb.-based billionaire investor said he expected these types of deals to be frequent and numerous.

'I like the managers finding opportunities,' Mr. Buffett said.

Mr. Buffett, who turns 83 later this month, is famous for allowing the managers of Berkshire's units to run their businesses without interference, but he is more hands-on when it comes to the CEOs' deal-making. Some Berkshire chiefs send him monthly updates on potential targets.

These deals differ from 'elephants,' which Mr. Buffett identifies as megadeals struck for Berkshire by him and his partner, Berkshire Vice Chairman Charlie Munger, often marking the gigantic conglomerate's entry into a new business. In 2011, he wrote that his 'elephant gun' is loaded and his 'trigger finger is itchy.'

Despite the current paucity of companies that meet Mr. Buffett's criteria of size, industry, earnings and price, he hasn't called off the hunt. 'A big deal still is what causes my heart to beat faster,' said Mr. Buffett in the recent interview. Berkshire teamed up with an investment firm in June to buy ketchup-maker H.J. Heinz Co. for $23.6 billion, putting up roughly half the amount.

After all, multibillion-dollar deals are what helped transform Berkshire from a textile manufacturer in the 1960s to a holding company with $288 billion in market value, with interests spanning from running shoes to a railroad.

Berkshire subsidiaries don't always disclose how much they spend on individual deals, but the bigger transactions tend to be at least $1 billion, Berkshire executives said. In a notable exception, Berkshire unit MidAmerican Energy Holdings Co. said in May it would buy Nevada utility NV Energy Inc. for $5.6 billion.

Because of Berkshire's diverse holdings and its financial heft, Mr. Buffett and his managers frequently get approached by companies wanting to sell. The ability to pick and choose deals is a relative luxury in the mergers-and-acquisitions business, which has struggled to regain its health after the financial crisis.

'We're on the radar screen of people in dozens of industries,' he said. 'They know I'm interested in sizable acquisitions that break new ground, but also that our businesses are interested in expanding on their own.'

Wall Street bankers and private-equity executives say they call Berkshire more often than other potential buyers because the company's 81 operating businesses touch nearly every industrial sector.

The smaller transactions are important because they augment Berkshire's revenue and profit. In 2013's first half, for example, revenue at Berkshire subsidiary McLane Co. rose to $22.2 billion, up 30% from a year earlier, while earnings climbed 41%, to $246 million, before taxes. The increases partly reflect McLane's 2012 acquisition of Meadowbrook Meat Co., a food-services company.

The billionaire investor has previously said he hopes to increase Berkshire's earnings through such deals. Berkshire CEOs say Mr. Buffett hasn't instructed them to do deals but is encouraging and supportive of those efforts.

'He just is a terrific sounding board,' said Victor Mancinelli, the chief of farming-equipment maker CTB Inc., one of the busier deal makers in the Berkshire family, having done roughly one deal a year since Berkshire bought it in 2002.

Executives say Mr. Buffett's hands-off approach hasn't changed noticeably since the 2011 departure of David Sokol, a top manager and former chief of MidAmerican, where he was an active deal maker. Mr. Sokol quit after revelations he had bought shares of a company that Berkshire later acquired at his suggestion, although he said his decision to leave had nothing to do with the purchase.

Berkshire subsidiaries also use the conglomerate's enormous cash reserves to invest in improvements to plant and equipment; this year, such expenditures are on track to exceed $10 billion, a record for the company, Mr. Buffett said.

And not every Berkshire business is an acquirer. Burlington Northern Santa Fe LLC, the railroad operator Berkshire bought for $26.5 billion in 2010, is unlikely to buy another railroad, Berkshire executives said. But it has earmarked $4.3 billion for capital expenses this year, up from $3.6 billion spent last year, according to the company.

Deals in the insurance sector, a pillar of Berkshire's business, will also be infrequent, mainly because there are only a few targets attractive to Berkshire, and the company can build its own insurance products at lower cost, Mr. Buffett said. Berkshire subsidiaries Columbia Insurance Co. and National Indemnity Co. have snapped up small businesses in the past year.

In recent years, three of Berkshire's five biggest noninsurance businesses have been busy acquirers─industrial-equipment maker Marmon Group LLC, MidAmerican, and specialty-chemicals maker Lubrizol Corp. CTB and engineering-products company MiTek Inc., which struck two deals in the past two weeks, are among the smaller units that make acquisitions regularly.

Tom Manenti, MiTek's CEO, said he strives to apply the same criteria as Mr. Buffett when searching for deals, including good management. 'Warren has proven that to be a successful strategy,' he said.

Some Berkshire CEOs are even looking for game for their boss.

James Hambrick, the CEO of Lubrizol, said that, while his priority is to look for targets for the chemicals maker, 'I never miss an opportunity to look more broadly' for targets suited to Mr. Buffett's big gun.

ANUPREETA DAS

2013年8月8日

对不起,你说的是英语吗? Sorry, But Do You Speak English?

TERRY EAGLETON

久前,一位美国朋友在爱尔兰西部开车时有些过猛,结果被警察拦到了路边。"万一你撞上了'雾先生'(Mr. Fog)该怎么办?"那名警察粗暴地问道,说话带有浓重的爱尔兰土腔。朋友对这种高高在上的质问感到不悦,语带强烈讽刺地回答道:"嗯,我想我会把'脚先生'搭在'刹车先生'上面吧。"结果,那名警察以非常异样的眼神盯着我的朋友,大吼道:"我说的是'mist or fog'。"

我的朋友碰巧是一位人类学家。在警察质问他时,有那么迷人的一瞬间,他还以为自己在爱尔兰西部偶然遇到了一个喜欢将各种天气状况拟人化的部族,比如把冰雹叫做"冰雹夫人",把阳光称为"阳光大师"等等。然而,事实证明这只是国际交流中又一个误解案例而已。

大多数人都知道,在英国,当老师要学生们拿出他们的"rubber"时,他只是让他们拿出橡皮,并不是要给他们上一堂有关避孕的课(译注:"rubber"在美国亦指避孕套)。住在"flat"中的英国人并不是把家安在了瘪掉的车胎中(译注:英国把公寓称为"flat",而该词在美国可指漏气的轮胎)。"Bum"这个词在英国英语中既有"臀部"之意,也可指"流浪汉"。

英国人表达感谢通常不会说"I appreciate it",也没有have a hard time(很辛苦)、zero in(把注意力集中于)、reach out to other people(联系他人)和stay focused(专心致志)这样的说法。他们在想休息时不会要求"given a break",也不会使用"bottom line"(底线)或"get blown away"(惊叹不已)这些词。在英国人听来,与"frightening"或"alarming"相比,"scary"一词听起来极其幼稚,就像把"屁股"说成"小屁屁"一样。此外,他们一般也不会用"awesome"这个词,而若是在美国禁用这个词,飞机恐怕都要从天空坠落,汽车也要从高速公路冲出去了。

在大西洋彼岸,使用"aggressive"一词来表达正面意义听上去非常奇怪,英国人觉得这几乎就像赞美别人奇丑无比一样怪异。在美国年轻人当中盛行的、说话时每四秒钟就加上 "like"一词的习惯如今在英国也流行开来了。这或许与试着让自己的话听上去不那么傲慢专断有关。例如,"It's 9 o'clock"听上去比较独断,让人不悦,而"It's, like, 9 o'clock"听起来则是适宜的商榷口吻,不显得像是说教。欧洲有传闻称,如今在美国甚至能发现有墓碑上写着"To Our Beloved Son, Brother and, Like, Husband"这样的碑文。

"To feel comfortable with"(觉得……很舒适)这个词组是典型的美式说法。英国人通常不会说""we feel comfortable with using this taxi firm"(我们觉得坐这家出租车公司的车很舒服),就如同他们绝不会觉得遭到鞭打直到鲜血从大腿上流下来会很舒服。

美国人在借道时一般会说"Excuse me",而英国人则说"Sorry"。即便距离别人还有10步的距离,美国人也会说"Excuse me",因为他们习惯的间隔空间要比欧洲人大很多。当你听到别人总是无缘无故地不断说"Sorry"时,你就知道你到了英国。

在英国,如果一个人没听清别人说了什么,这时他所说的话要取决于他的社会阶层。比如说,劳动阶层会说"Aye?",中下阶层会说"Pardon?",中产阶层则说"Sorry?",上层人士则问"What?"

在讲述过去的事情时,美国人比英国人更常使用现在时态。"I'm in the kitchen and there's this terrific bang and I dive under the table"是美国人特有的风格。这或许是因为,英国人比他们在大西洋彼岸的堂亲更重视过去。英国人可能也会叫小孩子"kid",但他们在报刊标题或电视新闻中不会使用这个词。美国人对不甚优美的单音节词"kids"的喜爱多过对优美的"children"的喜爱,似乎很乐意把他们的后代视为散发着膻味的小山羊(译者注:"kid"也有小山羊的意思)。

美国的路标也往往比英国的路标更口语化。"Wrong Way─Go Back"(走错路--请返回)或"Ped Xing"(斑马线)在英国人看来都过于俗语化了。在英国,"Way Out"并非嬉皮士时代的遗留物(该词有"反传统、非主流"之意),它的意思是"出口"。英国的垃圾箱上过去常常写着"Refuse to Be Put in This Basket"这样的话,着实让人摸不着头脑,直到你意识到"refuse"也有"垃圾"的意思时才恍然大悟。

简而言之,英国人与美国人之间的差异比他们通常想象的要大。时不时会有美国人说他们不知道"fortnight"(两星期)的意思,从来没用过teapot(茶壶),也不知道如何boil an egg(煮鸡蛋)。在这时候,你就会感觉到北约(NATO)的这两个盟友似乎是被生拉硬拽在了一起的。

(本文作者为美国圣母大学(University of Notre Dame)特聘客座教授。其著作《大洋彼岸:一名英国人眼中的美国》(Across the Pond: An Englishman's View of America)已由W.W. Norton出版公司出版。)


TERRY EAGLETON

Not long ago, an American friend was driving rather too vigorously in the west of Ireland when he was pulled over by a Gard (police officer). 'What would happen if you were to run into Mr. Fog?' the Gard inquired gruffly in his thick Irish brogue. Stung by this patronizing query, my friend replied with heavy sarcasm, 'Well, I guess I'd put Mr. Foot on Mr. Brake.' Whereupon the officer stared at him rather strangely and growled, 'I said mist or fog.'

My friend, as it happens, is an anthropologist. For one enthralling moment he thought he had stumbled upon a tribe in the west of Ireland which personified aspects of the weather, speaking of Mrs. Hailstorm, Master Sunshine and so on. But it was just another case of international miscommunication.

Most people know that when a British schoolteacher asks his pupils to take out their rubbers, he is inviting them to produce their erasers, not about to give them a lesson in contraception. British people who live in flats do not set up home in burst tires. The word 'bum' in British English means buttocks as well as vagrant.

People in Britain do not usually say 'I appreciate it,' have a hard time, zero in, reach out to other people, stay focused, ask to be given a break, refer to the bottom line or get blown away. The word 'scary,' as opposed to 'frightening' or 'alarming,' sounds childish to British ears, rather like talking about your buttocks as your bottie. Brits tend not to use the word 'awesome,' a term which, if it were banned in the States, would cause airplanes to fall from the sky and cars to lurch off freeways.

Using the word 'aggressive' positively also sounds strange across the pond. In Britain, it sounds almost as bizarre as complimenting someone on being as ugly as sin. The habit of using the word 'like' every four seconds, widespread among American youth, has now caught on in Britain as well. Perhaps it has to do with an attempt not to sound dogmatic. 'It's 9 o'clock' sounds unpleasantly authoritarian, whereas 'It's, like, 9 o'clock' sounds suitably tentative and nondoctrinaire. It is rumored in Europe that you can now find tombstones in the U.S. reading 'To Our Beloved Son, Brother and, Like, Husband.'

The phrase 'to feel comfortable with' is quintessentially American. The British would not usually say 'we feel comfortable with using this taxi firm,' any more than they would feel comfortable with being scourged until the blood ran down their thighs.

Americans tend to say 'Excuse me' when they accidentally get in your way, while the British say 'Sorry.' Americans say 'Excuse me' even when they are 10 paces away from you, since they are accustomed to a lot more space than we are in Europe. One knows one is back in the U.K. when everyone is constantly saying sorry for no reason whatsoever.

What you say in Britain when you mishear what someone says depends on your social class. The working class say 'Aye?'; the lower middle class, 'Pardon?'; the middle class, 'Sorry?'; and the upper class, 'What?'

Americans tend to lapse into the present tense when speaking of the past much more commonly than Brits do. 'I'm in the kitchen and there's this terrific bang and I dive under the table' is distinctively American. Perhaps the British rate the past more highly than their trans-Atlantic cousins. People in Britain might call children kids, but not in newspaper headlines or on television news. Americans tend to prefer the ugly monosyllable 'kids' to the rather beautiful word 'children,' seemingly content to regard their offspring as small, smelly goats.

American road signs tend to be more colloquial than British ones. 'Wrong Way─Go Back' or 'Ped Xing' are too idiomatic for the British. The road sign 'Way Out' in the U.K. is not a relic of the hippie era but means 'Exit.' There used to be signs on garbage cans in Britain which read 'Refuse to Be Put in This Basket,' which are puzzling only until you realize that 'refuse' can mean 'trash.'

Brits and Americans, in short, are more alien to each other than they usually imagine. Every now and then, an American will reveal that he or she does not understand the word 'fortnight,' has never used a teapot or does not know how to boil an egg. At such times one can feel the NATO alliance straining and buckling.

(─Mr. Eagleton is distinguished visiting professor at the University of Notre Dame. His 'Across the Pond: An Englishman's View of America' will be published Monday by W.W. Norton.)

2013年8月1日

阿里巴巴禁止卖家使用微信营销 Alibaba Bans Sellers from Using WeChat

里巴巴集团(Alibaba Group Holding Ltd.)周四说,其在线购物网站暂时禁止卖家使用与微信(WeChat)相关的营销和推广应用。微信是腾讯控股(Tencent Holdings Ltd.)旗下的移动消息服务。

Associated Press
2012年5月12日,星期一,在浙江杭州阿里巴巴集团总部,几名年轻男子从阿里巴巴的公司标志前走过。
阿里巴巴旗下淘宝网(Taobao)和天猫商城(Tmall)的卖家一直使用这类应用向网络购物者发送促销信息。

不同于亚马逊(Amazon.com Inc.),阿里巴巴并不销售产品,而是运营网站,供卖家寻找买家。淘宝网上的卖家大多是小商家,而天猫商城则有耐克(Nike)和Gap等大品牌入驻。

另外,阿里巴巴周四说,该公司和新浪(Sina Corp.)旗下类似推特(Twitter)的微博(Weibo)业务即将推出适用于淘宝的微博版本,整合这两项服务的用户账号。阿里巴巴持有微博股份。阿里巴巴说,微博还将向淘宝卖家提供营销服务,帮助他们在微博上宣传产品。

阿里巴巴说,上述两项公告虽然在同一天发布,但并无关系。该公司说,其决定暂停与微信相关的应用,原因是接到在淘宝和天猫上购物的消费者投诉,说他们在微信上收到的卖家促销信息数量过多。阿里巴巴说,有时卖家还利用微信应用引导购物者越过阿里巴巴旗下支付宝(Alipay)运行的支付程序。

但这些举措仍引发人们质疑,阿里巴巴是否在试图保护用户数据库不被腾讯获得,同时加深与另一家社交网络的合作关系。阿里巴巴试图维持对其广泛的用户数据库的控制,包括支付数据,而微信相关的应用会阻碍阿里巴巴的这一努力。

但阿里巴巴集团发言人Florence Shih说,决定阻止微信相关应用的唯一原因是确保淘宝和天猫购物者的交易安全。

她说,有很多使用微信的方式不会冒犯到买家,我们对此没有意见。

记者无法立即联络腾讯发言人置评。

阿里巴巴主导着中国快速增长的电子商务市场,而腾讯的长处在于社交媒体和游戏,而且由于微信的普及,腾讯在智能手机用户中有着强大的用户群体。

随着交易和其他在线活动转向智能手机,阿里巴巴已经采取了一些措施适应这种变化。今年4月,阿里巴巴达成以5.86亿美元收购新浪微博业务18%股份的交易,从而赢得了挖掘微博强大手机用户群体的机会,这也是阿里巴巴急需达成的联盟,旨在让淘宝和其他阿里巴巴服务获得更多手机访问流量。

周四,阿里巴巴说,淘宝和微博将整合用户账号,这样人们无论在二者中的哪个站点登录,都可以同时登录两个网站。两家公司还将推出在微博展示淘宝售卖商品的新方式,人们可以从微博直接下单定购。

Juro Osawa

(本文版权归道琼斯公司所有,未经许可不得翻译或转载。)


Alibaba Group Holding Ltd. said Thursday that its online shopping sites are temporarily blocking sellers from subscribing to marketing and promotion apps linked with rival Tencent Holdings Ltd.'s WeChat mobile messaging service.

Sellers on Alibaba's Taobao and Tmall sites have been using such apps to send promotional messages to online shoppers.

Unlike Amazon.com Inc., Alibaba doesn't sell products but operates websites that allow sellers to find buyers. Sellers on Taobao are mostly small merchants, while Tmall hosts major brands such as Nike and Gap.

Separately on Thursday, Alibaba said that the company and Sina Corp.'s Twitter-like Weibo microblog business in which Alibaba holds a stake ─ are launching a Taobao-friendly version of Weibo, integrating user accounts for the two services. Weibo will also provide Taobao sellers with marketing services to help them promote their products on the microblog, Alibaba said.

Alibaba said the two announcements, even though they came on the same day, are not related. The company said it decided to suspend the WeChat-related apps because it received complaints from consumers shopping on its Taobao and Tmall sites that they were getting an "excessive" number of promotional messages on WeChat from sellers. In some cases, Alibaba said, sellers were using the apps to guide shoppers outside of the online payment process run by Alipay, an Alibaba affiliate.

Still, the moves raise questions about whether Alibaba is trying to protect its user database from Tencent while deepening its partnership with another social network. WeChat-related apps could be getting in the way of Alibaba's attempt to maintain its comprehensive user database including payment data under its control.

But Alibaba spokeswoman Florence Shih said that the sole reason behind the decision to block the apps is to ensure secure transactions for shoppers on Taobao and Tmall.

"There are ways to use WeChat that don't offend our buyers, and we have no issue with that," she said.

A Tencent spokeswoman could not be immediately reached for comment.

While Alibaba dominates China's fast-growing e-commerce market, Tencent's strengths lie in social media and gaming and it has a strong user base among smartphone users thanks to the popularity of WeChat.

As transactions and other online activities move to smartphones, Alibaba has already taken steps to adapt. In April, Alibaba struck a deal to buy an 18% stake in Sina's Weibo business for $586 million, gaining an opportunity to tap into the social media site's strong mobile user base ─ a much-needed alliance to bring more mobile traffic to Taobao and other Alibaba services,

On Thursday, Alibaba said that Taobao and Weibo will integrate user accounts so people can log into both services from either site. The companies are also introducing new ways to display products sold on Taobao on Weibo and allow people to place an order directly from Weibo.

Juro Osawa