2010年3月4日

改变商业的十大创新之二:50岁后创业 10 innovations that will reshape business 2. Work longer, work older

在下一个十年,上了年纪的人将工作更长时间。这没什么奇怪的。从英国到希腊,许多国家的政府都在提高退休年龄。而低利率以及固定养老金时代的终结,意味着很多人到65岁时将没有足够的钱来安享晚年。他们将不得不工作,否则就会入不敷出。

让我觉得有趣的是,他们可能更愿意为自己打工——而这一点可能改变商业面貌。标准人寿(Standard Life)近期的一项研究表明,在46-65岁的英国人中,六分之一的人希望创业,而无意退休。这是他们父辈中潜在创业者人数的7倍——这也意味着英国可能增加100万家新企业。

他们的经验、智慧和人际关系将是他们的秘密武器。比起现在的企业家,他们还能省下更多的时间和金钱。如今常见的创业年龄在30岁至45岁之间。这造成了一点不便:这时你很可能有了孩子,还得还房贷。而“老创业者”一般来说即将卸下这些责任——他们还渴望与各年龄层的人保持接触,如客户、合作伙伴、供应商,或者员工。

我预测,未来数年内将出现许多杰出的新公司。50岁以上的人很有可能成为拉动经济复苏的动力来源。

卢克•约翰逊(Luke Johnson)为英国《金融时报》撰写企业家专栏,并管理着一家私人股本投资公司——Risk Capital Partners

译者/杨远


This decade will see older people working longer. That's not surprising. In addition to governments from Britain to Greece raising the retirement age, low interest rates and the death of defined benefit pensions mean many people will not have enough money at age 65 to enjoy their sunset years. They will be forced to work to make ends meet.

What I find interesting – and what could change the face of business – is that they may prefer to do that working for themselves. A recent study from Standard Life suggests that one in six Britons aged 46-65 hopes to embark on a new business venture rather than retire. This is seven times the number of possible start-ups from their parents' generation – and could amount to a million new businesses in the UK.

Their experience, wisdom and connections will be their secret weapons. But they're also likely to have more time and money to spare than current entrepreneurs. The typical age today for someone to start his own business is between 30 and 45. Inconveniently, this is also when you're likely to have young children and a mortgage. “Olderpreneurs”, meanwhile, will often be close to seeing off these responsibilities – as well as eager for ways to stay in touch with people from all generations, as customers, partners, suppliers or perhaps staff.

I predict many great companies will be started in the next few years. The 50-plus generation could well kick-start the recovery.

Luke Johnson writes an FT column about entrepreneurs, and runs Risk Capital Partners, a private equity firm


http://www.ftchinese.com/story/001031548


http://www.ftchinese.com/story/001031548/en

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